“A Haven From the Usual Turmoil of Holiday Shopping”
by Paula Bosse
“A superlative selection…”
by Paula Bosse
Remember the quiet joy of shopping in bookstores? Remember bookstores? In celebration of the completion of this year’s Christmas shopping, I give you two ads from The Aldredge Book Store, where there’s “plenty of parking space […] and a pleasant Christmas spirit.”
1963
No one is in a hurry. And we all try to see that you still have your Christmas spirit when you leave.
I practically grew up in this store, and I miss it.
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Sources & Notes
Both ads from the early 1960s. They appeared in the Sunday book sections of The Dallas Morning News and The Dallas Times Herald. (Remember when we had two newspapers? Remember when we had Sunday book sections?)
Previous posts on The Aldredge Book Store can be found here.
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Copyright © 2015 Paula Bosse. All Rights Reserved.
Flashback : Dallas 
Yes I remember two papers and the Sunday book reviews… Heck I can remember when people actually would read! Paula you are a rare and worthy soul, this world needs a few more like you.
Merry Christmas
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Thank you, Smokey. Merry Christmas to you, too!
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I came across this marvelous website during some insomniac web-surfing re my hometown of Dallas, and my first thought was “I wonder if she’s related to Dick Bosse?” In the 1990s I owned/managed a small used/rare/antiquarian bookshop specializing in titles related to horses. I lived in southern OK, but regularly made Saturday buying trips to Dallas. One of my favorite stops was the Aldredge. Your dad would often be padding around in slippers, and would never fail to offer me a sherry or to produce just the right oddball book for my perusal. There was an air of musty gentility to that shop (that fabulous aged book smell), and a sense that this was a bookshop of an Old Soul. So glad that I had the chance to go there. It’s a different era now, and I miss shops like The Aldredge.
Btw, this is a fabulous website–and I have laughed out loud a number of times at your editorial comments. You can ask my dog.
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Thanks so much for this, Amy! It was a great childhood playground, and I was never ever bored! (I never saw my father in slippers, though! I only ever saw cowboy boots or loafers.) Thanks again for this wonderful comment!
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It’s possible they were loafers. I’m certain about the sherry, though! (Take note, Barnes & Ignoble…) Btw, the image of y’all watching country music programs on “Lively 11” is very cheering. Other extremely dusty mental rattlings: Cowboy Weaver, Icky Twerp, that used car dealer that had Shetland ponies in his tv ads, the Von Erichs… Still have a minor obsession w the Von Erichs, whom my older brother idolized.
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Yes, there were always bottles of sherry around. As well as cans of Budweiser in the refrigerator. And slightly burned coffee in the coffeemaker.
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