Flashback : Dallas

A Miscellany: History, Ads, Pop Culture

Mercantile National Bank Ad — 1960

merc_ad_1960-det

by Paula Bosse

I love you, Merc! Why aren’t you in EVERY Dallas ad?

ad-mercanitle_city-directory-1960(click for larger image)

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Ad from the 1960 city directory. I don’t know who did the artwork for this ad, but I love it.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

A Downtown Gas Station! — 1949

tyler-service-stn_degolyer_1949-det1Gas station at Elm & Houston! (click for larger image) (SMU Libraries)

by Paula Bosse

There was a time when gas stations populated the central business district in downtown Dallas. But now? I’m not sure I’ve ever seen a gas station in the heart of downtown. Which is probably why the station seen above (from a detail of a larger aerial view of downtown) stood out so much when I was looking at the photo. And it wasn’t located just anywhere downtown, but it was in the primo location opposite Dealey Plaza at the “gateway” to the city. It doesn’t fit in that space very well — it’s a corner crying out for a more substantial structure — but … wouldn’t it be nice to have an actual full-service gas station downtown again?

The Tyler Service Station (and before that the Longhorn Service Station) held down the corner at Elm and Houston streets in the 1940s but was demolished in 1953 to make way for the construction of the Records Building/Criminal Courts Building annex. And, hallelujah, I found a photo of the service station from ground-level — and it was pretty cool-looking!

gas-station_elm-and-houston_1950s

tyler-service-stn_dmn_100948Oct. 9, 1948

And, finally, here’s the original photo I saw in which that long-gone gas station jumped out at me, another wonderful photo by Lloyd M. Long, taken in May, 1949. You never know what odd things you’ll discover if you just take the time to explore.

downtown_degolyer_1949Aerial photo by Lloyd M. Long, 1949 (Foscue Map Library, SMU)

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Sources & Notes

Lloyd M. Long photo (“Downtown Dallas, looking east”), from the Edwin J. Foscue Map Library, Central University Libraries, Southern Methodist University; it can be viewed here.

Click pictures for larger images.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

 

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