“A Man’s Shop With a Texas Man’s Viewpoint” — 1945

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by Paula Bosse

Back when men wore Western pearl-snap shirts embroidered with cardinals, leaves, and acorns — and, if this ad is anything to go by, they wore them proudly and unironically.

Frankly, I’d like to see a return to this style.

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“Wherever Texas men gather to relax and play
you’ll see fine sports clothes by Irby-Thompson.”

Western Suit: $115 (equivalent in today’s money to about $1,660)
Sport Coat: $45 (today, $650)
Slacks: $20 (today, $290)
Tie & Handkerchief: $5 (today, $73)

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Sources & Notes

Ad found in the pages of the 1945 Texas Country Day School yearbook. 

Irby-Thompson (housed in the Mercantile Building), was opened in 1944 by Collis P. Irby and J. S. Thompson; in 1948 Irby and his former store manager, Count Mayes, bought out Thompson and became Irby-Mayes.

Related: see the Flashback Dallas post “Irby-Mayes Ad With a Cameo by the Merc — 1948.”

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Copyright © 2020 Paula Bosse. All Rights Reserved.