Flashback : Dallas

A Miscellany: History, Ads, Pop Culture

Tag: Dallas TX

Start Your Brilliant Career at Dallas Telegraph College — c. 1900

dallas_telegraph_college_ad_1904

by Paula Bosse

The Dallas Telegraph College opened in 1889 and admitted both men and women as students (if not from the beginning, certainly by the early years of the new century).

dallas-telegraph-college_1889-directory1889 ad (click to see larger image)

In the 1904 photo below, you’ll see one lone woman in the group.

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Below, the text of a 1908 ad — published in a San Antonio newspaper in hopes of drawing students to Dallas from around the state — rather optimistically promised hard-working students the possibility of earning an “enormous” salary and maybe even becoming the head of a railroad!

The Dallas Telegraph College is a school of more than state reputation. Prof. L. C. Robinson is president, with J. E. Hyle as superintendent. As is well known, telegraphy is not only one of the pleasantest of studies, but offers a brilliant career to the man who ‘makes good.’ A great many railroad presidents started as operators. The men who have made good now head railroad systems at enormous salaries. What one man has done, another may do. The Dallas Telegraph College has been a chartered institution for fifty [sic — this should be “twenty”] years. Why not send for one of their beautiful catalogues?

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dallas-telegraph-college_1908_cook-coll_degolyer-lib_SMU
1908, via DeGolyer Library, SMU

According to a 1912 article by Lewis N. Hale on Texas schools and colleges in Texas Magazine, the students learned to ply their trade by tapping (…as it were) into the actual railroad telegraph lines which, rather conveniently, ran right through their classrooms. A very murky photo from that Texas Magazine article is below.

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The goal of students was to secure employment in a nice, well-appointed office, such as Dallas’ Western Union headquarters, shown below in 1914.

western-union_trust-bldg_1914_DPLvia Dallas Public Library

Next stop: an enormous salary!

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Sources & Notes

Top ad (“Learn Telegraphy”) from 1904. Second ad from 1889 (from the pages of the Dallas city directory). Third ad (with Guild Building address) from 1894.

Photo showing 1904 class from eBay.

1908 photo showing students standing in front of the building from the George W. Cook Dallas/Texas Image Collection, DeGolyer Library, Southern Methodist University; more info on this card is here.

Western Union office photograph — “[Western Union Telegraph Company interior main office – Trust building at 801 Main Street]” (1914) — is from the DPL Van Orden Western Union Telegraph collection of the Dallas Public Library Dallas History and Archives Division (Call Number PA2007-2/2).

An entertaining read on the history of telegraph service in Texas by Mike Cox can be found here.

The Handbook of Texas entry on telegraph service in Texas can be found here.

Absolutely EVERYTHING that you (and Ed McMahon) would ever want to know about the telegraph and telegraphy is here.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Meet Me at the Kitten Lounge — 1968

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by Paula Bosse

KITTEN LOUNGE
Best Place in Dallas to Party and Dance
“Best Service West of Mississippi”
Pretty Go-Go Girls
Curley Smith, Manager
TA 3-0576
4100 Elm Street
Dallas, Texas

From the manly, go-go-girl-loving pages of a 1968 issue of Texas Peace Officer magazine. No doubt a happening place, at Elm & Haskell. Peace officers welcome!

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Dallas Venetian Blind Company — 1619 Hall Street

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by Paula Bosse

This is the sort of old postcard I love. It shows an impossibly idealized version of the past. This lovely house, with its impeccably manicured lawn and bright, shiny awnings is not a home, but the location of a business. It’s the Dallas Venetian Blind Company, at 1619 Hall Street, a few steps from Ross Avenue. When I see old postcards and photographs of places like this, I always wonder about the people who lived and worked there. So who went to work every day in that cute little house, living and breathing all-things Venetian blinds?

The owner of the Dallas Venetian Blind Company was J.S. “Joe” Herold. He was born in Austin in 1905 and moved to Dallas when he was a teenager. He started out in the floor finishing business and didn’t open his “Venetian blind concern” until many years later, in 1942. He was married, had a daughter, lived on Reiger near Fitzhugh, and enjoyed hunting and fishing. He was a “Square Deal” candidate for an East Dallas seat on the City Council in 1951, running against candidates representing the equally quaintly-named “Nonpartisan Association” and “Citizens’ Charter Association.” By 1960 he seems to have moved to Quitman, still fighting the good fight in the blinds game. But, sadly, far away from this wonderful little house which MUST have had Venetian blinds in those windows, even though I can’t see any! And now, Joe Herold — sit back — this is your life!

room
The showroom, at 3230 Ross Avenue, right around the corner from the cute little house. This expansion had happened by at least 1947.

Business must have been good in those post-war years, because Joe had ads in 1950 boasting three telephone numbers: the main shop, the showroom, and, yes, Joe’s own car phone (which seems very early for car phones)!

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Dallas Morning News, April 19, 19501950 ad

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Postcards from the absolutely fantastic Boston Public Library Tichnor Brothers Postcard Collection on Flickr, here.

Click postcards for larger images.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Delta Air Lines’ First Passenger Flight — 1929

by Paula Bosse

Delta Air Lines has had a longer — and more important — association with Dallas than you might think. On June 17, 1929, Delta made its first-ever passenger flight, from Dallas to Jackson, Mississippi via Shreveport and Monroe, Louisiana. According to the Love Field website, “Early flights operated from a passenger terminal near Bachman Lake, which later served as Southwest Airlines’ first headquarters building.” On that first flight, the five passengers sat in wicker chairs and could roll down windows (!) for needed ventilation. The flight took five hours. One of the first ads, from the Delta Flight Museum page, looked like this:

Delta passenger service ad ca. September 1929.

Forty-some-odd years later, the ads — and Dallas — got a bit more sophisticated.

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delta_dallas_fredric-sweney_playing-cardsArtist: Fredric Sweney

And we can’t leave out Cowtown!

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UPDATE, June 20, 2017: This almost-three-year-old post got a TON of hits yesterday, and I couldn’t figure out why. Eventually, though, I tracked it down: it had to do with yesterday’s Final Jeopardy question (or is it “answer”?):

delta_jeopardy_061917

Nice to see that Jeopardy is incorporating Dallas history into the show!

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Top travel poster — showing Fort Worth in the distance, I guess? — by Jack Laycox.

For a really well-researched article by Timothy Harper describing that first flight, click here (the Dallas bit is contained in the last seven paragraphs).

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Ned Riddle: Dallas Artist and Creator of “Mr. Tweedy”

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The Texan Visits New York City … “New York CITY?!”

by Paula Bosse

A few years ago, I came across the cartoon above in Joe E. Cooper’s chili bible, With or Without Beans, and I was delighted to see that the cartoonist was Ned Riddle, who, though having begun his career as a staff artist for the Dallas Morning News, is known primarily for his syndicated comic panel “Mr. Tweedy,” which I loved as a kid.

A couple of interesting tidbits about Mr. Riddle, who was a Dallas resident until his death in 2003: during WWII, he served on a submarine with the unspeakably perfect name, the USS Piranha, and — unlikely as it seems — while studying art at Washington University in St. Louis, he apparently studied under the great Expressionist artist Max Beckmann.

I loved “Mr. Tweedy” — the look of it, the simple one-panel jokes, and the fact that (as I recall) the somewhat optimistic-though-beleaguered Mr. Tweedy rarely actually spoke. Sort of Mr. Bean-like. I also knew that the cartoonist was from Dallas, and I was always trying to spot any sort of hidden homage to the city (as far as I know that never happened, but it SHOULD have!). “Mr. Tweedy” began in 1954 and ended in 1988. That’s a good run.

Here are a few Mr. Tweedy panels.

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And some photos of Ned Riddle at his drawing board over the years.

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ned_riddle_drawing_board_flickr

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tweedy_last-panel_ned-riddle_101588Oct. 15, 1988, the final panel….

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Sources & Notes

“The Texan Visits New York” cartoon appeared in With or Without Beans, An Informal Biography of Chili by Joe E. Cooper (Dallas: William S. Henson, Inc., 1952). Find (pricey) out-of-print copies for sale here.

First two “Mr. Tweedy” panels from Mr. Tweedy by Ned Riddle (NY: Fleet Publishing Corporation, 1960; reprinted in 1977). 

Later photo of Ned Riddle found on Flickr here.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Earl’s Continental Buffet Has Got it ALL — 1947

earls-continental-buffet_shuffleboard_dmn_1947

by Paula Bosse

Earl’s Continental Buffet Announces the Opening of
Dallas’ First Shuffleboard Parlor
Serving Buffet Lunches and Sandwiches in Our Taproom
Also Announcing the Opening of
Dallas’ Finest Chili Parlor and Barbecue Bar
Serving Straight Chili — Chili with Spaghetti –
Chili with Beans — Chili with Tamales
Open Evenings, 1515 Commerce

This place has EVERYTHING!

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Copyright © 2014 Paula Bosse. All Rights Reserved.

KRLD’s Beautiful New Transmitter — 1939

krld_transmitter_1939

by Paula Bosse

RADIO STATION KRLD
This beautiful building houses KRLD’s new super-power 50,000 watt transmitter. In the background you see a part of the massive 475-foot towers used in broadcasting KRLD programs. The transmitter is located between Dallas and Garland. You are invited to keep your dial on 1040. KRLD is the home station of the Stamps Quartet.

Such a beautiful art deco building! And, I believe, it’s still in use. My favorite aside about the early days of KRLD was that when it began broadcasting — from a small room in the Adolphus Hotel in 1926 — the station was on the air for only six hours a day, “except on Wednesdays when the station closed down to make repairs and recharge the batteries.” Also, according to the KRLD website, the station was “the first radio station in the world to sell commercials.” Of course it was — leave it to Dallas to invent the radio ad.

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For a history of KRLD and a photo of what the transmitter looks like today, see here.

For an aerial view of the transmitter in 1949, see here (from the Edwin J. Foscue Map Library, Central University Libraries, Southern Methodist University).

Photo from Souvenir Album, 2nd Annual All-Night Broadcast, KRLD–Dallas: July 1-2, 1939 (Dallas, Stamps-Baxter Music & Ptg. Co., Dallas, 1939). This was a souvenir program of a gospel extravaganza held at the Cotton Bowl, with the Stamps Quartet as headliners, broadcast live on KRLD. The frenzied text describes the sudden downpour that threatened the show and the ensuing mad scramble to figure out what to do, with repeated, panicky refrains of “THE SHOW MUST GO ON!” (…The show went on.) (Click picture for much larger image.)

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Copyright © 2014 Paula Bosse. All Rights Reserved.

J. Delgado’s Medicinal Bowl of Red — 1893

delgado_chile_parlor_dth_1893

LADIES’ and GENTS’ CHILE PARLOR — 318 Main

I beg to call the attention of the public to the medicinal qualities of J. Delgado’s celebrated Chile con Carne. I can safely recommend it as a preventative of chills and fever, and sure cure for fresh colds. Chile is not only a wholesome food but is a blood purifier. Prepared for family orders. J. DELGADO, 318 Main.

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Chili-barking, nineteenth-century-style. From an 1893 issue of the Dallas Times Herald, which, at that time, appears to have been in need of a more careful typesetter.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Roscoe-Land: Roscoe White’s Corral & Easy Way

roscoe-whites-corral_1951

by Paula Bosse

My family had two favorite neighborhood restaurants: Kirby’s Charcoal Steakhouse on Lower Greenville for birthdays and special occasions, and Roscoe White’s Corral on Mockingbird for every other occasion. Conveniently, both were only a short walk from our house. When I came across this ad, I was surprised to see that the Corral had started out as a drive-in, with car-hops. My memories of the place are from the 1970s after it had been rebuilt. in the same block, in a new-ish shopping strip (about where Premiere Video is now), facing the old Dr Pepper plant. It had a diner-like, fairly utilitarian decor, with a slightly fancier banquet room at the back. There was an attached (very dark) bar with a separate entrance. I remember the gleaming cigarette machine. Roscoe must have loved the place, because he was there all the time.

My mother and I always had the chicken-fried steak and a salad with blue cheese dressing. My father and brother tended to go for the still-bubbling cheese enchiladas on a hot metal dish, swimming in a healthy amount of grease (my father’s favorite part). I swear we always had the same waitress — I can’t remember her name, but it was one of those perfect names for a waitress. “Maxine” maybe? (I think my parents had both been customers since their days at SMU in the ’50s, and for all I know, she had been there back then and had been serving them for over twenty years.)

When the Corral closed in the late-’70s or early-’80s, my family was distraught. Loyal patrons that we were, we began making the trek through the Park Cities to Roscoe’s other restaurant, The Easy Way, over on Lovers Lane, by the toll road — the atmosphere was different (it was darker, for one thing), but the food was EXACTLY THE SAME! And, as I recall, even our regular waitress was there — she had also made the move across town. It was almost as if nothing had changed. …Almost.

I loved the Corral My family had so many nice times there. And I miss it. I especially miss that wonderful chicken-fried steak, the yardstick by which I continue to judge all others.

Roscoe White died in 1995 and was remembered in D Magazine:

He moved around, but Roscoe White always had a place for Dallas to eat. He opened his first restaurant in 1939, the Kings Way Grill on Knox and Travis streets. It had an upstairs casino, and the beer was stored in the icehouse next door. Later he opened the Corral on Mockingbird Lane, a drive-in that became a haven for SMU law students. White also owned the Easy Way Grill on Lovers Lane and then Roscoe’s Easy Way on Lemmon Avenue. He died of a stroke at 88.

Thanks for all the great meals, Roscoe!

roscoe-white_d-mag_oct-1985Roscoe White at the Easy Way (D Magazine, Oct. 1985)

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An early ad from 1947. Fried chicken gizzards, only 55 cents — “It’s a Pleasure”!

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A couple of help-wanted ads for waitresses and a “lady cashier” (Dallas Morning News, 1948). I can only hope that Roscoe’s car-hops were referred to as “White Girls.”

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There had been a fire in the summer of 1950 that caused $4,500 worth of damage, the reason, I’m assuming, for the redecoration and re-opening. I’m not sure when the Corral moved into the location I was familiar with, but by mid-1969, ads were appearing with the new address of 5422 Mockingbird.

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roscoe-whites-easy-way_matchbook_flickr

A matchbook from the Easy Way Grill, sadly, with the wrong address on it! The Easy Way was at 5806 Lovers Lane, part of the Miracle Mile, where Dr. Delphinium is now.

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roscoe-whites-easyway_1951

A 1951 ad for the Kings Way Grill and Easy Way Grill.

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The top ad touting “SMU’s Favorite Drive-In” is from a 1951 SMU-Rice football game souvenir program.

A fond farewell to the Easy Way — “It’s Hard To Say Goodbye to The Easy Way Cafe” — from D Magazine is here. (Above photo of Roscoe accompanied the print article.)

Red matchbook covers from Flickr.

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Copyright © 2014 Paula Bosse. All Rights Reserved.

Ted Hinton’s Motor Lodge — From Bonnie & Clyde to Motel Heliport

hintons-motor-lodge_front“7 miles from Downtown Dallas” — choppers welcome

by Paula Bosse

What does a man who ambushed and killed Bonnie and Clyde do once he’s retired from law enforcement? He opens a motor lodge, of course!

I was initially drawn to this image because of an unexplained lifelong fascination with Howard Johnson’s restaurants (I think I was only ever in one — the one on Mockingbird at Central, where my father introduced me to the inexplicable root beer float). But the interesting thing about this postcard is not the HoJo’s, it’s the motel next door, Hinton’s Motor Lodge, an establishment that was in business from 1955 to 1970, in Irving, very near to where Texas Stadium would be built in 1971 (Loop 12 at Hwy. 183). Why would a motor lodge be interesting? Because the owner was Ted Hinton (1904-1977), the former Dallas County Deputy Sheriff who was one of the six men who tracked down, ambushed, and killed Bonnie and Clyde in 1934. (Hinton was recruited for the posse because he would be able to identify both of them: he had known Clyde Barrow growing up, and he had apparently had a crush on Bonnie Parker in the days when she was working as a waitress and he was working for the post office.)

After killing two of the most notorious celebrity outlaws of all-time, it must have been hard to know where to turn next. He retired from the Dallas County Sheriff’s Department in 1941 and, as he was a pilot, he trained flyers for the US Army Air Corps during WWII. The fact that Hinton was a pilot MUST explain the inclusion of a “heliport” (!) in the list of motel amenities, alongside Beauty Rest mattresses, a swimming pool, and a playground for the kids.

I’m sure that, on occasion, Hinton ate next door at Howard Johnson’s. But I bet none of the other patrons had any idea that the guy sipping coffee in the next booth was one of the men who gunned down Bonnie and Clyde in a hail of gunfire that even Sam Peckinpah might have considered “a bit much.”

Aerial View of Hinton's Motor Lodge Dallas

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ad-hinton-motor-lodge_dallas-mag-june-1956_reddit“Dallas” magazine, June 1954 (via Reddit)

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Sources & Notes

An interesting short video about Ted Hinton’s connections to Bonnie and Clyde in his youth is recounted here by Hinton’s son “Boots.”

And a newsreel featuring film footage of the aftermath of the ambush — and apparently shot by Hinton himself with a 16mm movie camera loaned to him by a Dallas Times Herald photographer — can be seen here.

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Copyright © 2014 Paula Bosse. All Rights Reserved.