The White Rock Lake District: “Where Life Is Worth Living!” — 1926

by Paula Bosse

white-rock-lake-district_dmn_050226_detThe idyllic view from an East Dallas villa…. (click for larger image)

by Paula Bosse

In 1926, East Dallas was in a frenzy of development. There were so many new neighborhoods: Gastonwood, Country Club Estates, West Lake Park, Forest Hills, Hollywood, Santa Monica, Parks Estates, Munger Place Heights, Pasadena, Camp Estates, Hughes Estates, Temple Place.

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The New East Dallas
WHITE ROCK LAKE DISTRICT
Where living is delightful and where life is worth living!

white-rock-lake-district_dmn_050226

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Sources & Notes

Ad from May, 1926. The detail — which shows a heart-stoppingly lovely vision of what might or might not have been a view from a home in the “White Rock Lake District” — is a Dallas I’ve never seen, but it’s one I’ll dream of.

To read a very informative article (or, I think it’s probably more of an “advertorial” written by a real estate company with land holdings in East Dallas), rifle through the Dallas Morning News archives until you find the article/advertisement titled “East Dallas Section Has Fast Growth” (DMN, May 2, 1926). As I said, it’s quite informative — with detailed info on the micro neighborhoods of East Dallas, many of which I’d never heard of.

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Copyright © 2017 Paula Bosse. All Rights Reserved.

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