Happy Mother’s Day from Mrs. Baird’s Bread — 1949

by Paula Bosse

mothers-day_mrs-bairds_freshie_dmn_050649

by Paula Bosse

Sure hope Mom can handle all that gluten!

Happy Mother’s Day!

***

Newspaper ad from 1949. The “Freshie” ad campaign — featuring a Mrs.-Baird’s-Bread-obsessed kid — ran in Texas newspapers from about 1945 to 1953. More of the ads can be seen in the post “The ‘Freshie’ Ads for *-@!!@!* Delicious Mrs. Baird’s Bread — 1945-1953,” here.

*

Copyright © 2017 Paula Bosse. All Rights Reserved.

Advertisements